Website Speed Checklist for Local Businesses

Use this website speed checklist to record your PageSpeed Insights numbers, see where each falls on Google's published ranges and get a to-do list. Free.

10/10/20263 min read

What the checklist asks for

  • The page you tested, and the device tab you looked at: mobile or desktop.

  • Three numbers from PageSpeed Insights, all optional. Use the real-user (field) values if they're shown:

    • Largest Contentful Paint, in seconds

    • Interaction to Next Paint, in milliseconds

    • Cumulative Layout Shift

  • Everyday site habits. Tick what is already true. There are twelve.

You run your own page through PageSpeed Insights and type in what it shows. The checklist doesn't measure anything itself.

What you get back

A speed checklist with:

  1. Measured, the numbers you entered, each labelled Good, Needs improvement or Poor, using the ranges Google lists on its "About PageSpeed Insights" page.

  2. Done, the habits you ticked.

  3. To do, the habits you didn't.

  4. A reminder to re-test the same page after each change and record the new numbers.

Copy it, download it as a .txt file or print it.

Where the ranges come from

The Good, Needs improvement and Poor ranges are the thresholds Google lists on its PageSpeed Insights documentation page, which the checklist links to. Check that page for current values, because Google can change them.

The everyday habits

The list is in plain language. It covers things like:

  • Photos that are resized and compressed before they're uploaded

  • One large image or video at the top of a page, not several

  • Videos that load on tap instead of playing on load

  • Sliders and animations kept to a minimum

  • Unused plugins, apps and widgets removed, along with old tracking codes and chat widgets

  • Only the fonts the design needs

  • Key pages checked on a phone on mobile data, and re-checked after any new widget or script

  • A question to your host about the caching and hosting plan the site uses

  • One clear action per page, such as call or request a quote

  • An owner for checking speed after each site change

Keep a page speed checklist going

Record your numbers the same way each time: the same page, the same device tab. A page speed checklist is most useful as a routine, not a one-time fix, so re-run it after any change to the site.

What this tool is not

It's a checklist. It doesn't test your site, connect to Google or promise changes in rankings or leads. LiveFixPro is not affiliated with or endorsed by Google.

Want help with your website?

If you'd like a second pair of eyes on your site, book a free consult and we'll look at what you have and what would fit. Every project is scoped on the consult.

FAQ

What should a website speed checklist cover?

How the page measures, the biggest items on the page such as images and video, add-ons that load extra code, and whether you check the site on a phone after changes. This checklist covers those.

Where do the Good, Needs Improvement and Poor ranges come from?

They are the thresholds Google lists on its PageSpeed Insights documentation page, linked from the tool. Check that page for current values.

Does this test my site?

No. It runs in your browser and only uses the numbers you type. LiveFixPro is not affiliated with or endorsed by Google.

Will following the checklist improve my rankings or leads?

The tool can't promise any change in rankings or leads. It helps you record your numbers and work through everyday site habits.

Does the checklist keep my numbers?

No. Nothing you enter is uploaded or stored. Copy or download the checklist before you close the page.

Run your checklist now

Use the checklist above to record your numbers and see what to tackle, and book a free consult if you'd like help with your website.

LiveFixPro is not affiliated with or endorsed by Google.

A website speed checklist gives you a simple routine: measure a page, see where the numbers fall, and work through the everyday habits that tend to slow a small business site down. It doesn't need technical skills.

This free Website Speed Checklist from LiveFixPro is made for local service businesses. You record the numbers PageSpeed Insights gives you for a page, see where each one falls on Google's published ranges, tick off a list of everyday site habits and get a to-do list to copy, download or print.

It runs in your browser, and nothing you enter is uploaded or stored. It doesn't test your site, and it can't promise any change in rankings or leads.

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